Afirmo’s logo builder is perfect for generating an affordable logo very quickly. You can refine the output until you’re 100% happy, and you won’t pay anything until you’re ready to use it. A graphic designer will cost more, and take longer to produce your logo, but they are generally experts when it comes to branding and will ensure that your logo style and colors align perfectly to your product/service/target audience. Both options have their strengths – at the end of the day it comes down to your immediate needs and what your priorities are!