Afirmo is in the business of making small business attainable for everyone
Afirmo’s mission is to make the world a better place for small businesses, taking the complexity out of starting and building a business.
Afirmo was founded in Auckland, New Zealand, in 2020, when founders Robert Rolls and Mary Fitzgerald recognised small business owners needed a committed one-stop business software, for getting key areas of their businesses right, and first time.
They decided to build a software platform that would make getting into business attainable for everyone. “Getting a business up and running is not for the faint hearted and it is challenging, but we don’t believe it needs to be as complicated or hard as it has been – Afirmo is here to make business ownership easier and less complicated” says Rob Rolls.
Rob and Mary were joined in 2021, by technical software expert, and co-founder, Ertan Sarikaya, who led the development and creation of Afirmo’s advanced software business platform.
“We know business ownership is stressful and complex, even in highly developed countries. Many people set up in business without the pre-requisite knowledge of what to do, or where to go for help” says Mary Fitzgerald.
There are many apps and support-type businesses aimed at small business, but Afirmo is the first company to put all these support services in one app to help small businesses set up and thrive.
Our modular approach means Afirmo customers can cherry pick which Afirmo products they need and when they need them.
And Afirmo’s pricing plans are all affordable – we don’t want anyone to miss out.